Copywriter & Engagement Expert
One Digital Land₹2.4–4.8L / yr
Posted no date given · via Unstop · Last checked 1d agoAbout the role
Key Responsibilities
Write LinkedIn posts, carousel copy, and long-form content for founders and brands
Research industries, audiences, and trends to create insight-led content
Adapt tone and voice to each founder or company, keeping content authentic and human
Craft strong hooks, clear narratives, and purposeful calls-to-action
Engage strategically through comments, replies, and outreach to build credibility and reach
Collaborate with designers and strategists to deliver cohesive content
Track content performance and refine based on what resonates
Engagement Skills
Thoughtful commenting — add insight to relevant posts, not generic replies
Conversation building — reply to comments and DMs promptly to extend reach and relationships
Targeted outreach — identify and engage prospects, peers, and industry voices aligned with business goals
Community presence — build visibility in relevant LinkedIn conversations and groups
Social listening — spot trending topics and timely opportunities for founders to join
Brand judgment — stay professional, respectful, and consistent with each founder's voice
Good-to-Have Skills
Storytelling and ghostwriting experience for founders or senior leaders
B2B and personal branding content experience
Editing and proofreading skills; basic understanding of SEO and content structure
Familiarity with LinkedIn analytics and content scheduling tools
Comfort using AI tools to support research and drafting without losing a human voice
Ability to take feedback and iterate quickly