About the role
Merkle is seeking an Analytics Consultant to work hands-on in Adobe Customer Journey Analytics, combining in-depth knowledge of quantitative marketing analytics with a strong grasp of customer data to answer real business questions for our clients.Key ResponsibilitiesAnalyze quantitative and qualitative data using software and manual manipulation techniques. Interpret and present results to staff and stakeholders using graphs, charts, or visualization mapping.Extract and shape data from internal and external sources on a routine and ad hoc basis to develop and deliver usable reports and presentations.Understand how to make data visually appealing and simple to both navigate and comprehend for end-usersAggregate data from various sources to construct streamlined data pipelines and integrate data from multiple systemsBuild and maintain Customer Journey Analytics data views, segments, calculated metrics, and Workspace projects that let clients analyze behavior across channelsIdentify key